In this article, we will share some of the best tips you can make use of, to start and expand your small business based off an interview I did with Mr. Phil Andrews the Long Island African Chamber Of Commerce President. If you are planning to start a business, these tips will be a game-changer for you.
In this time of crisis, it has become imperative to grab any opportunity that comes your way. Learn to utilize your skills in an innovative way and turn them into a business. For example, if you are good at writing, you can start a resume or content writing business; if you are great at cooking, you can start your online food delivery business. The key is to think out-of-the-box and utilize your skills to earn your living.
Assess the Need and Fill it:
During the pandemic, many people have started their cleaning business and offer cleaning and sanitization services. And through the course of just a few months, they have already made it big. It is all about evaluating market trends and needs and predict solutions accordingly. You should always keep a vigilant check on the overall needs and requirements, know what the people are looking for. For example, in the middle of the pandemic, we saw how something as simple as paper towels and tissues got so scarce that the price rocketed sky-high. Some people cashed this opportunity and started manufacturing and selling paper towels to fill in the need. You should always be aware of the needs of the changing times.
Embrace the Digital Era:
The world has now become online. Since the pandemic kicked in, everything is turning online more and faster than ever. If you feel that your business is being affected by the pandemic and you are losing the game, switch to digital right now. Look for innovative alternatives for the services you used to offer. If you own a restaurant, try selling online through online food delivery service. If you used to run a retail store, turn it online along with offering home delivery. Turn everything digital, design a user-friendly website for your customers, introduce online payment plans and home delivery services to give your business an instant boost. Learn the latest techniques of digital marketing and amplify your online presence to reach more and more audience. Be aware of the latest digital trends and make use of them to take your business to new heights.
Devise a Plan:
You should always have a plan, a clear picture of what you want to offer and achieve. Keep an eye on the rivals and competitors and take inspiration. Create a foolproof plan, devise marketing strategies, set up the budget and finances, fix and fluctuate timelines for everything before diving into it. Having a well thought out plan and taking all measures to minimize the risk can save you a lot of trouble and keep you on the safe side.
Build a Network:
It is always better to have a group than work alone. Having other people with you not only gives you the support you need but provides you with a sense of companionship as well. Learn to grow along with others. These times are indeed tough for everyone so we should stand tall together. Staying with each other, supporting each other and helping each other can be key to mutual success.